You receive a phone call and hear the voice of someone you don’t recognize. They tell you they have your child and will kill them unless you pay a ransom – they direct you not to call police or you will never see your child again.
What would you do?
You tell the person on the other end of the phone not to hang up. You don’t want to disconnect with the one person that can reunite you with your child. You plead for your child’s safe return. “Please don’t hurt her. I will do whatever you want,” you say. And, you would!
They demand you go to the bank and wire a ransom of several thousand dollars. Do you call the police? Do you pay the ransom and hope the thug will return your child to you safe?
A child going missing is every parent’s worst nightmare, and for those who do have a missing child – living with such ambiguity is said to be the most traumatic of human experiences.
Sounds like a situation that only happens in the movies, right? Or, something that only happens to the wealthiest people in society.
The Federal Bureau of Investigation (FBI) has declared virtual kidnapping a violent crime and issuing warnings to parents that scammers are targeting parents and demanding a ransom in exchange for the safe return of children they kidnapped . . . well, virtually kidnapped. Police throughout the country are following suit, issuing warnings in their communities.
Police throughout the country are following suit, issuing warnings in their communities.
What is a Virtual Kidnapping?
A virtual kidnapping scam is an attempt to dupe victims into paying a quick ransom. The virtual aspect of the scam involves staging a scene on the phone to convince a person that a loved one has been kidnapped, following with a demand for ransom.
According to the FBI, “The success of any type of virtual kidnapping scheme depends on speed and fear. Criminals know they only have a short time to exact a ransom before victims unravel the scam or authorities become involved.”
Typically, the scam is executed by calling a victim claiming they have kidnapped a loved one, then demand a ransom in exchange for the loved one’s safe return.
Valerie Sobel is one such person who did receive a call from a person who said, “We have your daughter’s finger. Pay up or you’ll get the rest of her body in a body bag.”
Petrified, Sobel rushed to a money transfer location to pay the ransom, wiring $4,000 to the person who claimed to have kidnapped her daughter.
Valerie made many frantic phone calls to her daughter’s cell phone and after many hours had passed, her daughter Simone called her back totally confused but safe.
Basically, scammers call random numbers hoping to find a person who they can convince, while other times these scammers research Facebook and other social media platforms for names and numbers. If a scammer calls 100 people, chances are at least one will instantly pay.
Another way it may go down is a scammer calls you and you hear a child crying, “Mom, please help me.” Panic immediately sets in. You think it is your child. Then a man’s voice comes on the phone and calls you by your first name. This legitimizes the caller and you immediately ask them to just tell you what they want. What mother would not empty her bank account in exchange for her child’s safety.
If you don’t think you could become a victim, please read on.
Virtually Kidnapped Daughter
According to the Washington Post, Wendy Mueller lives in historic Leesburg, Va., and never thought she would become a victim of a virtual kidnapping scam.
One afternoon, while standing at her kitchen sink, she received a call from a number she did not recognize but answered.
She heard screaming and it sounded like her 23-year old daughter’s voice begging for help.
Then a man’s voice tells her, “we have your daughter.”
The caller told Mueller to put her phone on speaker, get her purse and phone charger and get into the car.
The man asked, “How much cash can you get right now?”
$10,000,” Mueller replied.
The man told her not to contact anyone for help or they would kill her daughter.
Mueller’s daughter attends college hundreds of miles away and she had no way of knowing her daughter was safe.
“They told me they were actually targeting someone else, someone they would be able to get a lot of money for. But they said my daughter intervened when they tried to grab him. And that sounded exactly like something she would do,” Mueller said.
“I was terrified,” Mueller continued. “They told me they wouldn’t hesitate to kill her.”
The caller had told Mueller he had hacked her phone and knew every move she was making. For hours, he told her to go to small stores and offices across Northern Virginia, where she wired the max amount of usually $1,900 each time to names and addresses in Mexico that the caller had given Mueller.
Mueller cross-crossed the state following his directions and making payments, until nightfall came.
Mueller had kept asking to speak to her daughter.
“They kept promising me: ‘As soon as you send the last one, you will talk to her,’” Mueller said.
The caller told Mueller he was a professional and part of a group of kidnappers – a huge organization – who do this all the time and kill.
The man told Mueller they had placed a set of headphones on her daughter so she could hear everything, so her daughter would know if her mother did anything to cause her death.
Mueller thought of stopping passersby but didn’t want to chance the kidnapper knowing.
“It was torture,” Mueller said.
As it turned out, her daughter was in class, safe and sound. Mueller had been scammed.
No one is immune
Thousands of families throughout the country have become targets of these malicious scammers.
According to FBI kidnapping expert, Agent Eric Arbuthnot, several organizations use these scams regularly to make money.
“Thousands of dollars in ransom,” said Arbuthnot. “And you’re talking about a criminal organization that is capable of doing more than one kidnapping at a time.”
According to Arbuthnot many of the cases have been happening on the West coast and along the border involving criminal organizations from Mexico, some claiming to be members of the cartel.
The FBI has seen recent increases in California, Nevada, New York, and Texas and increasing on the east coast.
Monroe Police Department in Connecticut said by using social media, scammers can identify a victim, look up relatives, and reference names of family members and friends to make the call appear legitimate.
FBI Supervisory Agent Christopher Johnson said his office in St. Louis, Missouri, deals with these types of crimes. “Scammers will often mention specific facts about the parent or victim, likely from information they were able to obtain online.”
Authorities say about one in five kidnapping cases are successful resulting in the criminal getting their ransom and not getting caught. While extortion has been around for decades, virtual ransom kidnapping calls are increasing around the country.
With this emerging scam, the FBI has launched a nationwide campaign to warn parents to fight back against “virtual kidnapping.”
If you receive a virtual kidnapping ransom call
Unlike traditional kidnapping schemes, a “virtual kidnapper” has not actually kidnapped anyone. According to Federal Bureau of Investigation, if you receive a call from an individual demanding a ransom for the safe return of a kidnap victim, it is suggested you quickly evaluate the following to determine if you are receiving a legitimate ransom call:
Caller insists you stay on the phone.
Call does not come from your child’s cell phone.
Caller tries to stop you from contacting the kidnap victim.
Call includes demand for ransom to be paid via wire transfer.
Ransom amounts may decrease quickly.
Knowing what to do
Police say it is best to hang up the phone but:
If you engage the caller, don’t call out your loved one’s name.
Deliberately try to slow the situation down and ask to speak to your child directly.
Ask “proof of life” questions like, “How do I know my loved one is okay?”
To gain confirmation if your child is an actual kidnapping victim, ask questions only your child would know such as the name of a pet.
Listen very closely to the voice of the person speaking, if possible record the call.
If possible, have someone else try to call your child’s cell phone, school, by text, social media, etc., to confirm their safety.
To buy time, repeat the caller’s request and tell them you are writing down the demand, or tell the caller you need time to make arrangements.
Don’t agree to pay a ransom, by wire or in person.
Don’t deliver money in person.
Immediately call your local FBI office and police.
According to the National Crime Information Center (NCIC), as of March 31, 2017, there were 86,618 active missing person cases in the FBI database, with 8, 792 entered as involuntary.
Experts agree that an actual kidnapping with a ransom demand is quite rare but all experts urge parents to be vigilant.
According to the Bureau of Labor Statistics, as of 2010, there were over 34,7000 licensed private investigators operating throughout the United States. The Bureau projects by 2020, the figure will increase twenty percent—resulting in almost 42,000 PIs. Though they may be great in number, you may never spot one, because private investigators have a unique set of skills allowing them to blend in with all walks of society.
When the average person thinks of a private investigator, it often evokes a handful of stereotyped images. Sherlock Holmes is one of the most famous private investigators in the global lexicon—even if he is fictional. In the United States, the film noire genre gave average citizens a staple look for PIs; long, tan trench coats, matching fedora hats, toting cameras with obnoxiously long lenses. More contemporary private sleuths are often thought of as being clad in all black and wearing dark sunglasses. Because these images have permeated American culture, a private investigator fitting any of these descriptions can instantly have their covers blown. With a surge in surveillance culture and the ubiquity of technology and social media, private investigators in the 21st century must modify their investigative methods to adapt to a world where everyone is watching.
Close, But Not Too Close
Even in a world where individuals often have their eyes glued to a screen, it is easier than ever for a private investigator to have their cover blown while in the field. Rise in the saturation of crime coverage in both local and national media has citizens paying attention to their surroundings more than ever, especially when walking to and from their vehicles, and when developing a home security system. Despite concerns about the proverbial “Big Brother,” invading human privacy, the U.S. began to appreciate surveillance technology as a nation after a CCTV camera captured the perpetrators behind the Boston Marathon bombing in the summer of 2013. Law enforcement investigating the tragedy were able to identify Tamerlan and Dzhokhar Tsarnaev in a crowd of thousands, tracking every move they made until the fateful moment when they planted the two homemade pressure-cooker bombs killing three people and injuring hundreds more.
In 2018, the nation saw a rise in law enforcement agencies utilizing drones in their investigations, leading to a new wave of outrage and concern over the violation of privacy and spying. As of December 6th, over 900 law enforcement agencies were reported to use drones in their casework. This heightened awareness in the American population has forced private investigators to redefine their standards for proximity to a subject. Of course, a PI must be close enough to properly observe the subject, and despite their benefits, long camera lenses outside of large events inundated with press can just as likely be the aspect that blows a private investigator’s cover. Being too close to a subject can provoke them to confront the investigator and compromise the entire investigation. This obliterates future opportunities for surveillance and collection of evidence, as the subject will be on high-alert.
Do Your Homework
Prior to a stake-out or any form of field surveillance, private investigators must conduct extensive research about the area in order to move fluidly and avoid detection. Study of local businesses and restaurants can inform a private investigator what the public will be doing in the area, and increase their chances of successfully blending in with a crowd. In order to keep a low profile, PIs must place themselves in the mindset of a local. Places like coffee shops, restaurants, or shopping malls can be ideal places for surveillance, as there are built-in explanations for a person sitting or milling about without purpose for extended periods of time. In situations where this is not the case, it’s important for the investigator to have a method for making themselves appear occupied to cover their presence in an area. Luckily, a person staring at their phone for large blocks of time will raise no alarms with the subject or anyone else. Books, laptops, or accompaniment by an associate for “lunch” are also tried-and-true covers. Many private investigation periodicals recommend conducting as much online research as possible prior to surveillance in order to limit exposure. This means searching public databases, combing news articles, and scraping social media to arm oneself with as much information as possible.
Blending in is the name of the game when you’re a private investigator.
As mentioned above, everyday citizens are more hypervigilant than ever. Subjects with a history in the criminal justice system or with law enforcement will be even more so. As such, the concept of tailing a subject is becoming less effective, resulting in the private investigator “getting made” by their target. Subjects will recognize the same face after multiple sightings, even if it is in a crowd, and strange vehicles parked in the same location for hours at a time are sure to draw suspicion. This is where thorough research with a private investigator’s client can become invaluable. Reconnaissance at the hands of a client can provide the investigator with information allowing them to be more inconspicuous when following a subject from location to location. For example, a spouse suspicious of infidelity can provide the private investigator with their spouse’s daily schedule—what time they wake up, their morning routine, addresses for their employment, frequent lunch locations, extra-curricular activities, the addresses of friends’ homes, the list goes on and on.
Even the most catlike of private investigators will have their covers blown from time to time. That’s why it’s imperative to have a bulletproof cover story. If they’ve done their research, private investigators can be ready with a plausible reason for being in the area, such as house-hunting, shopping, or just being plain lost and in need of direction. These quick explanations will cause a subject to lower their guard and reconsider their suspicion. Just as is the case with any deception, too many details pierce the veil. Being caught with surveillance equipment like cameras or microphones will also require explanation, but in a culture saturated with technology, this can also be easily explained. Camera drawing too much attention? Not if you’re a professional photographer on assignment. Microphone too conspicuous? It’s no longer a stretch to believe the average citizen is a fledgling podcaster or filmmaker recording “foley” or “walla” noise for their project.
As is the case with many professions, media and culture have defined the role of private investigator as one for a man, which often leaves women out of the conversation. However, it could be argued female private investigators have a much better chance of remaining undetected in surveillance. While social code continues to grow and develop, women are often socialized to diminish themselves—to listen, not speak. Follow instead of lead. Men are socialized to be forward and confident in the interest of being some kind of alpha, while women are known to be better at reading a room, picking up on behavioral cues that might inform their investigation, and their perceived gentility improves their chances of a subject or witness trusting and opening up to them. These aspects of our society are the same ones preventing citizens from suspending disbelief when a woman is accused of a violent crime. A woman would never do that. This allows a female private investigator to conduct field surveillance with more freedom.
Technology has spiked over the last 25 years at astronomical proportions, and our population’s socialization has changed dramatically since the invention of social media. While this may have hampered private investigators in their work, the proper tools, flexible strategies, and an analytical mind can get the job done. Whatever a private investigator’s method for remaining inconspicuous in the field, there is no doubt that as society changes, so must their methodology.
According to the National Crime Information Center (NCIC) at the Federal Bureau of Investigation (FBI), there are 86,927 active missing person cases as of April 30, 2018. These cases include juvenile disappearances, endangered missing, involuntary or “non-family” abductions, those with disabilities, catastrophe victims and those entered into NCIC as “other.”
When a person we love goes missing, a time of great emotional turmoil and intense ambiguity follows. Dr. Pauline Boss said decades ago, having a loved one go missing is one of the most traumatic of human experiences.
Not only are families trying to manage the trauma of “not knowing” where their loved one is, they must quickly learn to maneuver the legal system. When do you report a loved one missing? What happens when police get involved? What can you do to help find a missing person? These are just a few of the questions a family of a missing person is facing.
Unfortunately, there is no handbook to fully educate someone as to what do to and how to emotionally handle the initial shock or help maintain the energy needed to find a loved one who has mysteriously vanished. However, there are many things you can do to help find a missing loved one and help reduce stress for family members.
There are various contributors to cause a person to go missing. A family member may suffer from Alzheimer’s or mental illness, they may be a victim of domestic violence, live a “high risk” lifestyle, even be a victim of a vehicular accident. There are also disappearances that cannot be immediately explained.
The key to increasing the chances of finding a missing person safe is acting fast and initiating a search effort as soon as possible. From making the initial missing person report and engaging the public to hiring a private investigator, there is much to expedite finding a missing loved one.
1. Contact Authorities
Making a police report is the first and most vital step in initiating a search for a missing person. Filing a police report ensures local law enforcement is alerted to the disappearance and can assess the situation to determine if the person may be in danger and if an investigation needs to be conducted.
When a child goes missing, law enforcement is required by federal mandate to take the report immediately and enter the child’s information into the National Crime Information Center at the FBI. However, when an adult goes missing, law enforcement is not required to take an immediate report or enter the person into NCIC and may cite a 24-48 hour waiting period as policy. There is no federal mandate requiring law enforcement to wait to take a report. It helps to be calm while insisting they take a report.
Though many law enforcement agencies will take an immediate report, it is recommended to inform officers of anything to classify the person as endangered such as needing medications for a medical condition, suffering from mental illness, being a danger to themselves or others, a domestic violence situation, any threats the person may have received, a situation where it is out of normal behavior to vanish for any length of time. For example, if a mother regularly picks up her child at daycare and fails to arrive to pick their child up, this would be considered out of the behavioral norm.
Be prepared to provide authorities with the missing person’s descriptive information, a current photograph, a list of places the person frequents, list of friends and family, description of the missing person’s vehicle, a list of possessions missing or left behind, etc.
Once a report has been filed, be sure to keep a copy. Also request the NCIC number (this reflects the person has been entered into the national FBI database and available nationwide to all law enforcement, medical examiners, and Coroners).
Regardless of the circumstance of the disappearance, making a police report is beneficial.
2. Keep a Log
Keeping a log with the full names and contact information of all people you talk to is important in maintaining good communication with everyone involved in the search for the missing person and staying organized.
It is easy to feel overwhelmed when making numerous phone calls, sending emails, etc. Keeping a log is a simple but important way to stay organized and maintain effectiveness, in addition to reducing stress.
3. Contact Family, Friends and Coworkers
Many times, a simple lack of communication can occur, and a missing person can be found by contacting family, friends, and coworkers.
Even after making a missing person report to police, be sure to reach out to others to find out if they have seen the individual or told where the person may be going. Life can become busy and simple miscommunication can contribute to a person being out of touch for extended periods of time. Cover all your bases by calling or texting friends to find out if they have heard from the missing person.
4. Social Networks
Social networks like Facebook can be integral to the search for a missing person from the moment the person is missing to an ongoing search if necessary.
Look at the missing person’s social media pages for their last posts, any information about their plans and even state of mind. Look to see if they received any harassing or strange communications from others.
Contact Facebook friends and ask if they have heard from or seen the missing person. It is important to provide any pertinent information you receive from others to the investigating law enforcement agency.
Also, Facebook and Instagram are the perfect places to obtain current photographs of the missing person to be provided to law enforcement and to make fliers.
5. Contact Jails, Homeless Shelters, Hospitals and Morgues
It is important to remain cognizant of law enforcement’s limitations when searching for a missing person, especially adults as they have a right to go missing if they so choose.
As difficult as it can be, it is necessary to contact hospitals and morgues to see if the individual is injured in the hospital or unidentified in a morgue. This can be a very difficult task and you may want to ask a friend or family member to help make the calls.
6. Register the Missing Person with Organizations Offering Resources
If you are searching for a missing child, call the National Center for Missing & Exploited Children (NCMEC) as soon as possible. NCMEC specializes in providing services for families and children who are missing. NCMEC can be reached at 1-800-THE-LOST (800-843-5678).
For families searching for someone with mental illness, the National Alliance on Mental Illness (NAMI) provides resources for families. Their website also offers many resources.
Contact the National Missing and Unidentified Persons System (NAMUS) at www.findthemissing.org or www.namus.org. NAMUS is a powerful resource where information about missing persons is entered by family members of missing persons, the criminal justice community, law enforcement, and medical examiners and is publicly accessible.
7. Make a One-Page Flyer
Make a one-page flyer of the missing person. The flyer should contain the following:
Preferably two current photographs of the missing person
Height, Weight, Age
Photo of vehicle and license plate
Place last seen
Phone number of investigating law enforcement
*NOTE: It is recommended you never place your own phone number or contact information on a missing person flyer. First, it is very important calls are handled by a professional so as not to compromise an investigation. Second, many times families will receive cruel, harassing, and misleading calls from the public and it is very important to protect yourself and your family by buffering these calls.
Engage the public by asking community store owners to hang signs in their place of businesses. Place one at your local post office and anywhere you can legally hang a public notice.
8. Create a Website and Social Media Page
Facebook, Twitter, Instagram, Pinterest and other social network sites can be instrumental when searching for a missing loved one, especially if they are not found immediately. With any missing person case, it is important to maintain awareness and keep the public engaged in the search.
Create a site with an engaging name like “Find Jane Doe” or “Missing Jane Smith”. This will help bring your page up in Google and related search results.
Post recent pictures and include specific descriptive information to include the clothing they were last wearing, jewelry, glasses, tattoos, scars, etc.
Upload a PDF version of the flier so others can share and download to post in their communities.
If your loved one has a mental illness, you may want to simply say the person is “endangered” due to a medical condition or vulnerable and needs medications.
Add links to any news stories.
Upload a video and make a personal public appeal.
Make sure to provide the investigating law enforcement agency’s number and encourage people to call them directly with information and leads.
9. Alert your Local Newspapers and Media
Getting local media to assist can sometimes be difficult. News stations are not likely to cover a missing person story unless it comes from law enforcement. It is much easier if law enforcement puts out a press release indicating a person is in danger. Speak to the detectives and ask if they will issue a press release.
10. Hiring a Private Investigator
When is it time to hire a private investigator? There is no easy answer, but it is encouraged to consult with one early on, especially if the person has not returned home within a few days.
Because there is only so much law enforcement can do, at times finding the missing person requires additional assistance, both professional and specialized.
A missing person private investigator has access to databases and systems the general public does not, making finding a missing person a much easier task. An experienced private detective with experience working with law enforcement can be an asset to a missing person investigation, and can ease the burden off families, allowing family and friends to concentrate on other efforts, like social networking and keeping the public engaged.
Experienced private investigators can access information, interview witnesses and community members in order to generate new leads for an investigation, sharing information with the investigating law enforcement agency to ensure all rocks are being overturned.
Because their missing person private investigation services are being paid for, a private investigator will ensure locating the missing person has their full attention.
It is also advisable to look for a missing person private investigator who has experience working with media, so they may comment on the case without compromising law enforcement’s investigation.
About Kym L. Pasqualini
Kym Pasqualini is founder and served as CEO for the Nation’s Missing Children Organization and National Center for Missing Adults from 1994-2010. Kym has worked with media world-wide and quoted in publications such as People Magazine, Cosmopolitan, Glamour. Kym has appeared in local and national media to include CNN, FOX, BBC, Montel Williams and the John Walsh Show. Kym continues to work with families of the missing and law enforcement nationwide.
Surveillance capitalism has multiplied the number of eyes on us at all times. Ubiquity of security cameras, traffic cameras, and cell phones with cameras have made it possible for law enforcement to track a suspect’s movements for entire city blocks. And that’s not counting the omnipresent eye of social media, where photo and geo tags can assist law enforcement and private investigators with locating suspects, witnesses, and collect information about a location without having to leave the comfort of their offices in what is now called a “geosocial investigation.”
Before the age of geo-data on social media, employees who called off work on Friday to enjoy a three-day weekend in Atlantic City had no fears of being discovered on Monday by a nosy employer who checked their social media. When social media was in its formative years, a private investigator would be lucky to be scraping the social media of a subject who was indiscriminate about what they chose to post on their Myspace page. Nowadays, employees have to be more cautious regarding posts about their out-of-work activities than ever, with many employees maintaining two Facebook pages—a work Facebook populated by posts that would not offend the most fastidious human resource employee, and a personal Facebook where employees reveal themselves, warts and all, with no regard for who might see the pages. Now, the new reality of surveillance capitalism has changed the world of third-party investigations forever with the assistance of geosocial investigations.
Geosocial investigations are a subset of social media investigations, where the focus of the research centers around a place, rather than a single individual. After all, if you fraudulently submit an FMLA claim that prevents you from working, you’d be very careful not to post any pictures of yourself enjoying vigorous activities, like yard work or hiking. However, if you’re in a group of individuals—all with smartphones and social media profiles of their own—it’s nearly impossible to prevent all pictures of yourself from seeing the light of the internet. This newfound culture of hypervigilance and surveillance may sound like it’s harder for law enforcement and private investigators to squeeze blood from the stone of social media, but where individuals might be protective of their own information online, their friends and relatives may not.
Deriving information on a subject from the social media profiles of their friends and family is a major tenant of geosocial investigations. Exposure online is not limited to pictures. Social media widgets that allow users to check in at specific locations, or add geotags to the photos they post, are also exposing malingering employees during internal investigations. Law enforcement can use this technology to search for social media posts geotagged at the time of an auto-accident in order to locate witnesses. By the same token, they can use it to identify people who are posting in restricted areas where civilians are not allowed. The effect of this technology allows a private investigator to “crowdsource” the information, saving themselves hours of tracking down witnesses and interviewing them.
Geo-social investigations are just one consequence of the world’s newfound surveillance capitalism. As the technology continues to mature and become more sophisticated, social media will continue to expose criminals and malingerers. Employers will see a rise in the exposure of employees abusing FMLA claims. Former employees violating non-compete agreements will be exposed before they have a chance to get a new business venture off the ground. Law enforcement and private investigators will be able to crowdsource investigations with the use of geo-social data.
Carie McMichael is the Media and Communications Specialist for Lauth Investigations International. For more information please visit our website.
Jack E. Sandline, an Indiana Senator and owner of private investigation firm Jack Sandline and Associates, shared a post on Facebook mocking the women who participated in the post inauguration Women’s March as being fat and unmotivated. Sandlin shared a picture of the march which read: “In one day, Trump got more fat women out walking, than Michelle Obama did in 8 years.”
The post was quickly deleted, but it was too late. People had already taken screenshots of the post and it began spreading like wildfire. After the post was deleted, a second post appeared on Sandlin’s Facebook wall apologizing, but it was also deleted shortly after. Sandlin told the Indy Star he didn’t make either post, but he allow the possibility that he, “…could have hit something.”
Social media is a powerful tool. It can connect you with your audience directly to strengthen your brand. It can also destroy all of your hard work if you post the wrong thing. Here’s a few times people’s social media posts got them into hot water.
It’s no secret that Saturday Night Live and Donald Trump have an adversarial relationship. Alec Baldwin has been portraying Trump in less than flattering ways ever since Trump announced he was running for president. While SNL has a history of lampooning anyone and everyone, even they had to draw the line when one of their writers tweeted about Trump’s youngest son, Barron.
On the day of Trump’s inauguration, SNL writer Katie Rich published a tweet that said, “Barron will be this country’s first homeschool shooter.” The reaction across social media was swift and strong in its condemnation of the tweet. People were outraged Rich targeted a child with an insult.
Rich deleted the tweet and even deactivated her Twitter account after the backlash, but it was too late. Executives quickly suspended her for indefinite amount of time for the tweet. Rich’s name was removed from the credits of the following show.
Justine Sacco was the director of corporate communications at IAC when she caused a social media meltdown. Sacco was sitting on a plane waiting to take off for Africa when she tweeted, “Going to Africa. Hope I don’t get AIDS. Just kidding. I’m white!” Sacco’s flight took off shortly after the tweet was sent.
Sacco didn’t have internet access as she flew and had no idea her tweet was causing the uproar it did. With only 170 followers, it’s unlikely Sacco expected any significant response to her tweet. Unfortunately social media is unpredictable and it’s difficult to know what will and won’t blow up. By the time Sacco’s plane landed, there were numerous blogs calling her a racist and she had lost her job.
In case you thought only lower level employees would lose their jobs over social media posts, Matt Harrigan is here to prove you wrong. Harrigan was the CEO and President of PacketSled, a network security company before resigning due to some ill advised social media posts.
In multiple posts across his Twitter and Facebook pages, Harrigan wrote about wanting to personally kill Donald Trump.
Twitter and Facebook accounts tied to Matthew Harrigan, the President & CEO of PacketSled, included comments threatening Trump Sunday afternoon, according to an NBC 7 source.
“I’m going to kill the president. Elect,” was one of the posts on Harrigan’s Twitter account. It was followed by the comment, “Bring it secret service.”
“…getting a sniper rifle and perching myself where it counts,” reads a post to Harrigan’s Facebook account. “Find a bedroom in the whitehouse [sic] that suits you motherf—er. I’ll find you.”
After Harris’s social media posts began to garner attention, he tendered his resignation to the PacketSled board of directors who quickly accepted. As if losing his job wasn’t bad enough, his comments were also reported to the Secret Service. Harris did apologize for his comments, but it was too late.
David Schroeder, Blog Writer, Lauth Investigations International